Techie Tuesdays: Asics acquires fitness app Runkeeper

(PCMag.com) – Fitness tracking is all the rage, and athletic equipment maker Asics wants in on the trend.

The Japanese company acquired the Runkeeper mobile app for an undisclosed amount. It wasn’t particularly specific when discussing what it might do with Runkeeper, except to promise that it will “fully utilize the resources of both Asics and FitnessKeeper to provide high value-added products, services, and contents to even more customers.” (read more)